SMRs and AMRs

Friday, January 19, 2007

Regulate Tobacco, Finally

The FDA should have power over an industry's deadly products.

Washington Post editorial

FOR YEARS, the federal government has tried, ineffectively, to litigate away the effects of smoking on people and the public purse, pursuing expensive lawsuits against an industry that nevertheless continues to produce a needlessly dangerous product. Then, in 2004, it seemed that Congress might opt for a better strategy by giving the Food and Drug Administration -- which already scrutinized everything from aspirin to Alpo -- the authority to regulate tobacco products. To make the measure palatable, its sponsors attached it to a proposal that handed tobacco farmers a $10 billion buyout package. Even so, the proposal died in conference at the hands of a hostile Republican House leadership and an indifferent White House.

Now the new Democratic majority has a chance to finally pass this needed reform. Sen. Edward M. Kennedy (D-Mass.) plans to reintroduce the 2004 legislation before the end of the month, and his office foresees holding hearings on the matter shortly after. This is a good idea that has languished for too long. We hope Mr. Kennedy can stick to this timetable and that the 110th Congress quickly passes the bill.

Proponents of the legislation point out that the FDA would be able to crack down on tobacco advertising, especially that which targets children; require that packs carry much larger warning labels with much more explicit messages; and provide authoritative information about the contents of cigarettes and their dangers. Even more significant, the FDA would have the power to require reasonable changes in the composition of the product so that it would be less dangerous to smokers and those around them. As it stands, tobacco companies are generally loath to alter their products, especially if doing so is merely to protect the health of their customers.

Yesterday, yet another study was released concluding that, unregulated, tobacco companies are going precisely in the wrong direction. The Harvard School of Public Health found that the amount of nicotine delivered to smokers' lungs increased by an average of 11 percent between 1998 and 2005, reflecting an increase in cigarettes' addictive potency. Tobacco companies accomplished this not only by changing ingredients but by modifying cigarette design to encourage smokers to take more puffs from each cigarette. As common-sense policies such as high cigarette excise taxes and smoking bans reduce the prevalence of smoking nationwide, the FDA should be allowed to do the same to tobacco's harmful effects.

(The article is here.)

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