Obama Campaign Arm Doubles Down, Targets House Dems On Health Care

Sam Stein
HuffPost

Ignoring criticism - namely from Senator Majority Leader Harry Reid - that intra-party targeting was ineffective, Barack Obama's campaign arm is expanding its health care ad buy into the districts of key conservative House Democrats.

Late Friday night Organizing for America and the Democratic National Committee announced the expansion of the "It's Time" ad purchase, which uses personal stories of health care struggles to drive home the need for reform. The initial purchase was on national cable and in eight states with critical Democratic and moderate Republican Senators.

Now the scope of the campaign is expanding. The ad will appear in the media markets that overlap with the congressional districts of 15 members of the House Energy and Commerce Committee. Eleven of those districts belong to Democrats, including Rep. Zack Space (Ohio), Rep. John Barrow (Georgia), Rep. Jay Inslee (Washington), Rep. Mike Ross (Arkansas), Rep. Bart Gordon (Tennessee), Rep. Baron Hill (Indiana), Rep. Charlie Melancon (Louisiana), Rep. Mike Doyle (Pennsylvania), Rep. Jim Matheson (Utah), Rep. Bart Stupak (Michigan), Rep. Jerry McNerney (California).

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