Sorry, Senator. Let's Salvage What We Can.
By David Frum
Washington Post
Sunday, October 26, 2008
There are many ways to lose a presidential election. John McCain is losing in a way that threatens to take the entire Republican Party down with him.
A year ago, the Arizona senator's team made a crucial strategic decision. McCain would run on his (impressive) personal biography. On policy, he'd hew mostly to conservative orthodoxy, with a few deviations -- most notably, his support for legalization for illegal immigrants. But this strategy wasn't yielding results in the general election. So in August, McCain tried a bold new gambit: He would reach out to independents and women with an exciting and unexpected vice presidential choice.
That didn't work out so well either. Gov. Sarah Palin connected with neither independents nor women. She did, however, ignite the Republican base, which has come to support her passionately. And so, in this last month, the McCain campaign has Palinized itself to make the most of its last asset. To fire up the Republican base, the McCain team has hit at Barack Obama as an alien, a radical and a socialist.
Sure enough, the base has responded. After months and months of wan enthusiasm among Republicans, these last weeks have at last energized the core of the party. But there's a downside: The very same campaign strategy that has belatedly mobilized the Republican core has alienated and offended the great national middle, which was the only place where the 2008 election could have been won.
(More here.)
Washington Post
Sunday, October 26, 2008
There are many ways to lose a presidential election. John McCain is losing in a way that threatens to take the entire Republican Party down with him.
A year ago, the Arizona senator's team made a crucial strategic decision. McCain would run on his (impressive) personal biography. On policy, he'd hew mostly to conservative orthodoxy, with a few deviations -- most notably, his support for legalization for illegal immigrants. But this strategy wasn't yielding results in the general election. So in August, McCain tried a bold new gambit: He would reach out to independents and women with an exciting and unexpected vice presidential choice.
That didn't work out so well either. Gov. Sarah Palin connected with neither independents nor women. She did, however, ignite the Republican base, which has come to support her passionately. And so, in this last month, the McCain campaign has Palinized itself to make the most of its last asset. To fire up the Republican base, the McCain team has hit at Barack Obama as an alien, a radical and a socialist.
Sure enough, the base has responded. After months and months of wan enthusiasm among Republicans, these last weeks have at last energized the core of the party. But there's a downside: The very same campaign strategy that has belatedly mobilized the Republican core has alienated and offended the great national middle, which was the only place where the 2008 election could have been won.
(More here.)
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