SMRs and AMRs

Saturday, February 03, 2007

New McCain Team Made Attack Ads He Once Faulted

By JIM RUTENBERG
New York Times

WASHINGTON, Feb. 2 — Senator John McCain, intent on succeeding where his freewheeling presidential campaign of 2000 failed, is assembling a team of political bruisers for 2008. And it includes advisers who once sought to skewer him and whose work he has criticized as stepping over the line in the past.

In 2000, Mr. McCain, Republican of Arizona, said the advertisements run against him by George W. Bush, then the governor of Texas, distorted his record. But he has hired three members of the team that made those commercials — Mark McKinnon, Russell Schriefer and Stuart Stevens — to work on his presidential campaign.

In 2004, Mr. McCain said the Swift Boat Veterans for Truth advertisement asserting that Senator John Kerry of Massachusetts had not properly earned his medals from the Vietnam War was “dishonest and dishonorable.” Nonetheless, he has hired the firm that made the spots, Stevens Reed Curcio & Potholm, which worked on his 2000 campaign, to work for him again this year.

(Continued here.)

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