When ‘Long-Form’ Is Bad Form
By JONATHAN MAHLER, NYT, JAN. 24, 2014
LAST week, the sports and pop culture website Grantland published a story called “Dr. V’s Magical Putter” — a piece of “long-form,” as we now call multi-thousand-word, narrative-driven reported articles — about a woman named Essay Anne Vanderbilt, who claimed to have invented a golf putter of unsurpassed excellence.
Over the course of 7,000-plus words, the writer, Caleb Hannan, devoted a lot of space to the contentious relationship he had developed with his subject. Ms. Vanderbilt, who was transgender but in the closet — and also probably a con artist — didn’t like Mr. Hannan’s digging into the details of her personal and professional life. In the final few paragraphs of the story, Mr. Hannan revealed some shocking news: Ms. Vanderbilt had killed herself.
The piece was initially met with praise from across the Internet. (“Great read,” raved a typical Tweet. “Fascinating, bizarre,” read another.) Then the criticism started. Mr. Hannan was accused of everything from being grossly insensitive to Ms. Vanderbilt’s privacy to having played a role in her suicide. The controversy soon grew so intense that the editor of the site, Bill Simmons, felt compelled to address it in an apologetic, if defensive, 2,700-word post of his own. Mr. Simmons stressed that the decision to publish the piece had not been taken lightly and that somewhere between 13 and 15 people had read it before it was posted and had all been “blown away.”
Well, institutions make mistakes. Even a group of smart people is capable of doing something dumb. The fact that Ms. Vanderbilt had killed herself — and that the writer may have been involved in her decision to do so — obviously could not be relegated to the status of a footnote. But to chalk up “Dr. V’s Magical Putter” simply to shoddy editing and bad judgment is to miss the bigger picture. Grantland’s decision to publish the piece, like the initial burst of enthusiasm that greeted it, is also a product of the journalistic environment we’re living in. Specifically, the power of the cult of long-form.
(More here.)
LAST week, the sports and pop culture website Grantland published a story called “Dr. V’s Magical Putter” — a piece of “long-form,” as we now call multi-thousand-word, narrative-driven reported articles — about a woman named Essay Anne Vanderbilt, who claimed to have invented a golf putter of unsurpassed excellence.
Over the course of 7,000-plus words, the writer, Caleb Hannan, devoted a lot of space to the contentious relationship he had developed with his subject. Ms. Vanderbilt, who was transgender but in the closet — and also probably a con artist — didn’t like Mr. Hannan’s digging into the details of her personal and professional life. In the final few paragraphs of the story, Mr. Hannan revealed some shocking news: Ms. Vanderbilt had killed herself.
The piece was initially met with praise from across the Internet. (“Great read,” raved a typical Tweet. “Fascinating, bizarre,” read another.) Then the criticism started. Mr. Hannan was accused of everything from being grossly insensitive to Ms. Vanderbilt’s privacy to having played a role in her suicide. The controversy soon grew so intense that the editor of the site, Bill Simmons, felt compelled to address it in an apologetic, if defensive, 2,700-word post of his own. Mr. Simmons stressed that the decision to publish the piece had not been taken lightly and that somewhere between 13 and 15 people had read it before it was posted and had all been “blown away.”
Well, institutions make mistakes. Even a group of smart people is capable of doing something dumb. The fact that Ms. Vanderbilt had killed herself — and that the writer may have been involved in her decision to do so — obviously could not be relegated to the status of a footnote. But to chalk up “Dr. V’s Magical Putter” simply to shoddy editing and bad judgment is to miss the bigger picture. Grantland’s decision to publish the piece, like the initial burst of enthusiasm that greeted it, is also a product of the journalistic environment we’re living in. Specifically, the power of the cult of long-form.
(More here.)



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