Semi-accidental donation triggers culture of giving
How Giving Became Cool
By NICHOLAS D. KRISTOF, NYT
It was 15 years ago that Ted Turner needed something interesting to say in a speech — and decided, in a rush, to give away $1 billion.
“I was on my way to New York to make the speech,” Turner recalled to me. “I just thought, what am I going to say?”
So, in front of a stunned dinner audience, he announced a $1 billion gift to United Nations causes such as fighting global poverty.
In nominal terms, before adjusting for inflation, that semiaccidental donation was, at the time, believed to be the biggest single gift ever made, and it has helped transform philanthropy.
Tycoons used to compete for their place on the Forbes and Fortune lists of wealthiest people. If they did give back, it was often late in life and involved museums or the arts. They spent far more philanthropic dollars on oil paintings of women than on improving the lives of real women.
Turner’s gift helped change that culture, reviving the tradition of great philanthropists like Rockefeller and Carnegie. Turner publicly began needling other billionaires — including Bill Gates and Warren Buffett — to be more generous. That was a breach of etiquette, but it worked.
(More here.)
It was 15 years ago that Ted Turner needed something interesting to say in a speech — and decided, in a rush, to give away $1 billion.
“I was on my way to New York to make the speech,” Turner recalled to me. “I just thought, what am I going to say?”
So, in front of a stunned dinner audience, he announced a $1 billion gift to United Nations causes such as fighting global poverty.
In nominal terms, before adjusting for inflation, that semiaccidental donation was, at the time, believed to be the biggest single gift ever made, and it has helped transform philanthropy.
Tycoons used to compete for their place on the Forbes and Fortune lists of wealthiest people. If they did give back, it was often late in life and involved museums or the arts. They spent far more philanthropic dollars on oil paintings of women than on improving the lives of real women.
Turner’s gift helped change that culture, reviving the tradition of great philanthropists like Rockefeller and Carnegie. Turner publicly began needling other billionaires — including Bill Gates and Warren Buffett — to be more generous. That was a breach of etiquette, but it worked.
(More here.)
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