They didn't see it coming
The GOP polling debacle
By: Alexander Burns, Politico.com
November 11, 2012 07:06 AM EST
For Republicans, one of the worst parts of the GOP’s 2012 trouncing was that they didn’t see it coming.
Top party strategists and officials always knew there was a chance that President Barack Obama would get reelected, or that Republicans wouldn’t gain control of the Senate. But down to the final days of the national campaign, few anticipated the severe setbacks that Republicans experienced on Nov. 6.
The reason: Across the party’s campaigns, committees and super PACs, internal polling gave an overly optimistic read on the electorate. The Romney campaign entered the last week of the election convinced that Colorado, Florida and Virginia were all but won, that the race in Ohio was neck and neck and that the Republican nominee had a legitimate shot in Pennsylvania.
The National Republican Senatorial Committee consistently had a more upbeat assessment of races in North Dakota and Montana, among others, than their Democratic counterparts. One GOP poll even showed Indiana Senate candidate Richard Mourdock holding even with his opponent, even as public polls showed the embattled Republican hemorrhaging support. A Republican poll taken by Susquehanna Polling and Research showed Pennsylvania Senate candidate Tom Smith leading Democratic Sen. Bob Casey by 2 points a few weeks before the election; Casey won by 9 points.
(More here.)
By: Alexander Burns, Politico.com
November 11, 2012 07:06 AM EST
For Republicans, one of the worst parts of the GOP’s 2012 trouncing was that they didn’t see it coming.
Top party strategists and officials always knew there was a chance that President Barack Obama would get reelected, or that Republicans wouldn’t gain control of the Senate. But down to the final days of the national campaign, few anticipated the severe setbacks that Republicans experienced on Nov. 6.
The reason: Across the party’s campaigns, committees and super PACs, internal polling gave an overly optimistic read on the electorate. The Romney campaign entered the last week of the election convinced that Colorado, Florida and Virginia were all but won, that the race in Ohio was neck and neck and that the Republican nominee had a legitimate shot in Pennsylvania.
The National Republican Senatorial Committee consistently had a more upbeat assessment of races in North Dakota and Montana, among others, than their Democratic counterparts. One GOP poll even showed Indiana Senate candidate Richard Mourdock holding even with his opponent, even as public polls showed the embattled Republican hemorrhaging support. A Republican poll taken by Susquehanna Polling and Research showed Pennsylvania Senate candidate Tom Smith leading Democratic Sen. Bob Casey by 2 points a few weeks before the election; Casey won by 9 points.
(More here.)
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