Obama Plans Big Effort to Build Support Among Women
By JACKIE CALMES
NYT
WASHINGTON — President Obama’s re-election campaign is beginning an intensified effort this week to build support among women, using the debate over the new health care law to amplify an appeal that already appears to be benefiting from partisan clashes over birth control and abortion.
On Monday, mailings will go out to one million women in more than a dozen battleground states in three separate versions for mothers, young women and older women, campaign and party officials said.
An effort called “Nurses for Obama” will begin on Wednesday, with nurses nationwide enlisted to be advocates for the health care law in their communities. And a new Web site will include links to video testimonials about the health care overhaul signed by Mr. Obama in 2010, including from a former critic who subsequently was found to have breast cancer.
Through the month, ending with what the campaign’s headquarters has designated a “Women’s Week of Action,” campaign field offices will organize phone banks, campus activities, house parties and media events featuring local residents helped by the law, officials say.
(More here.)
NYT
WASHINGTON — President Obama’s re-election campaign is beginning an intensified effort this week to build support among women, using the debate over the new health care law to amplify an appeal that already appears to be benefiting from partisan clashes over birth control and abortion.
On Monday, mailings will go out to one million women in more than a dozen battleground states in three separate versions for mothers, young women and older women, campaign and party officials said.
An effort called “Nurses for Obama” will begin on Wednesday, with nurses nationwide enlisted to be advocates for the health care law in their communities. And a new Web site will include links to video testimonials about the health care overhaul signed by Mr. Obama in 2010, including from a former critic who subsequently was found to have breast cancer.
Through the month, ending with what the campaign’s headquarters has designated a “Women’s Week of Action,” campaign field offices will organize phone banks, campus activities, house parties and media events featuring local residents helped by the law, officials say.
(More here.)
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