Playing Catch-Up, Nokia and H.P. Try to Innovate
By STEVE LOHR
NYT
In technology markets, playing catch-up is a bruising, costly and often futile game, even for corporate giants.
Nokia and Hewlett-Packard, in different ways, both provided vivid evidence of that challenge on Wednesday.
In a memo to Nokia employees, Stephen Elop, the new chief executive, compared its predicament in trying to catch up to Apple and Google in smartphones to that of a man, in a story, who was standing on a burning oil rig at sea.
“The man was standing upon a ‘burning platform,’ and he needed to make a choice,” Mr. Elop wrote in the memo, which was widely circulated on the Internet. “He decided to jump.”
(More here.)
NYT
In technology markets, playing catch-up is a bruising, costly and often futile game, even for corporate giants.
Nokia and Hewlett-Packard, in different ways, both provided vivid evidence of that challenge on Wednesday.
In a memo to Nokia employees, Stephen Elop, the new chief executive, compared its predicament in trying to catch up to Apple and Google in smartphones to that of a man, in a story, who was standing on a burning oil rig at sea.
“The man was standing upon a ‘burning platform,’ and he needed to make a choice,” Mr. Elop wrote in the memo, which was widely circulated on the Internet. “He decided to jump.”
(More here.)
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